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Huawei has the largest number of active smartphone users in the world. How is this possible?

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A new report shows that Huawei still has the largest number of active smartphone users. But how is this possible for a company that has been under US sanctions since 2019?

The chart below shows that Huawei (华为) has a 25 percent share among active Chinese smartphone users. It is followed by Apple and Oppo. And this is all despite the fact that Huawei’s supplies are rapidly declining – the company is no longer even in the top 5 largest suppliers in China.

Huawei has the largest number of active smartphone users in the world. How is this possible?

Why does Huawei retain such a large number of active users? Firstly, this is largely due to the unfavorable economic situation. People’s demand for consumer electronics is showing signs of slowing down.

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In addition, Counterpoint data shows that the replacement cycle for Chinese users has increased from 24.3 months at the beginning of 2019 to 31 months. Huawei, on the other hand, has a solid foundation – in the past, the company was the market leader.

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